Conrad Hilton opened his first Trader Vic's in The Beverly Hilton in 1955. īecause Bergeron lacked the capital to expand, he partnered with Hilton Hotels. In 1950, Bergeron opened a Trader Vic's location in Hawaii and in 1951 at 20 Cosmo Place in San Francisco. Due to the restaurant's success, Bergeron worked with Western Hotels to open Trader Vic's locations in a number of their hotels.
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Originally a small bar named The Outrigger, it was expanded into a full restaurant in 1954 and renamed Trader Vic's in 1960. In 1949, Western Hotels executive Edward Carlson convinced Bergeron to open his first franchised location in the Benjamin Franklin Hotel in Seattle. As its popularity spread, the menu and decor developed an increasingly tropical flair, and Hinky Dink's soon became Trader Vic's. On November 17, 1934, using $500 in borrowed money, Bergeron opened a small bar/restaurant across from his parents' grocery store at San Pablo Avenue and 65th Street in the Golden Gate District of Oakland.
The other was his amicable competitor for many years, Donn Beach of the "Don the Beachcomber" restaurants.īergeron attended Heald College in San Francisco.
He was one of two people who claimed to have invented the Mai Tai. (Decemin San Francisco – Octoin Hillsborough, California) founded a chain of Polynesian-themed restaurants that bore his nickname, "Trader Vic". Trader Vic's is a restaurant and tiki bar chain headquartered in Emeryville, California, United States. Old menu cover, original Trader Vic's, Oakland
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